190e Privacy Policy — How We Protect and Manage Your Data
Your privacy is our priority. This policy clearly explains what information 190e collects, how it is used, how we protect it, and what rights you have as a user of our platform.
Information We Collect When You Use the Platform
When you register or use 190e, we collect certain categories of information to ensure a secure, seamless and personalised platform experience for users in Malaysia.
Account Information- Full name, registered email address and phone number
- Date of birth (for age verification)
- Identity verification information when required
- Password in encrypted form (never stored as plain text)
- Device type, operating system, and browser version used
- IP address and general network location
- Login session data, including timestamps and session duration
- Records of deposit and withdrawal transactions in Malaysian Ringgit (MYR)
- Payment methods used (FPX, Touch 'n Go eWallet)
- Bank account number (stored in partially masked form for security)
We use cookies and similar tracking technologies to monitor usage patterns, store language and session preferences, and improve platform performance. This data is collected automatically and does not contain directly identifiable personal information.
How Your Data Is Used
- Creating and verifying user accounts
- Processing deposits and withdrawals in MYR
- Sending important notifications related to your account
- Verifying identity for security and compliance purposes
- Analysing usage patterns to improve the user experience
- Identifying and resolving technical issues
- Optimising platform performance for Malaysian users
- Developing new features based on user feedback and usage data
- Detecting and preventing fraudulent activity or account misuse
- Meeting applicable legal compliance requirements
- Investigating complaints or disputes filed by users
- Verifying that all users meet the minimum age requirement
- Sending notifications related to transactions and account activity
- Responding to customer support enquiries
- Notifying you of changes to platform terms, policies or features
- Sending promotional information (only if you have opted in to receive it)
Cookies, Tracking & How to Manage Them
190e uses cookies to save your session preferences, maintain your logged-in status and monitor platform performance. Cookies are small text files stored in your browser and cannot be used to execute software or download any programmes.
There are two types of cookies in use:
- Session cookies — deleted automatically when you close your browser. These are used to maintain your logged-in status during an active session.
- Persistent cookies — stored on your device until the expiry date or until you manually delete them. They retain preferences such as your interface language.
You can manage cookie settings through your browser preferences. However, disabling all cookies may affect certain functions on the 190e platform, including the ability to stay logged in across sessions.
190e does not use third-party cookies for advertising or cross-site tracking purposes.
Data Security & Third-Party Sharing
All data transmitted between your device and 190e servers is protected with SSL (Secure Socket Layer) encryption. Passwords are stored using an irreversible hashing method. Access to user data within our internal systems is restricted to staff who require it and is governed by a role-based access control system. Regular security audits are conducted to ensure ongoing protection.
190e does not sell, rent or disclose your personal information to third parties for marketing purposes. Your data may be shared only in the following limited circumstances: (1) payment processors engaged to handle MYR deposit and withdrawal transactions; (2) technical infrastructure providers that support platform operations; (3) relevant authorities where required by Malaysian law. All such third parties are bound by strict confidentiality agreements.
Your Rights as a User & How to Contact Us
As a 190e user, you have the following rights regarding your personal data:
You have the right to request a copy of the personal information we hold about you.
You may request that we correct any inaccurate or incomplete information in your account.
You may request the deletion of your account and associated data. Such requests will be processed subject to any data retention requirements mandated by law.
You may object to the processing of your data for promotional communications at any time through your account settings.
How to Exercise Your Rights
To exercise any of the rights above, or for any privacy-related enquiries, please contact us at:
Email: [email protected]
We will respond to privacy enquiries within seven business days. For immediate assistance, refer to our FAQ us.
Changes to This Policy
190e reserves the right to update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version, with its update date, will always be available on this page. Continued use of the platform after any changes are published constitutes acceptance of the updated policy.
Effective date: January 2026
Data Retention Period
Active account data is retained for as long as your account remains active. Upon account closure, data is kept for the minimum period required under Malaysian law before being securely deleted. Financial transaction records are retained for a longer period for compliance and audit purposes.
Questions About Your Data?
The 190e team is here to help you understand how your data is managed. Check the FAQ page or contact us directly.